Here's How To Lock The Fu*k In (For 2025)

The reason why so many people finish each year with nothing exciting to their name is because they don’t even know what or why they’re working or locking in for.

Unless you want that to be you next year, do this. Grab a notebook and write 3 things you want to change. Or 3 goals.

For me it’s my bank balance, revenue in my business, and find a wife. Baby Issa coming in the next few years.

Because how are you going to get to the destination when you don’t even know where it is? A goal is like the X on a treasure map.

Please take a minute or 2 if you need it. Wouldn’t you rather be bored for 10 mins instead of being in the same place in the next year?

Now that you have the 1 or 3 main things written down, I want you to tell yourself why. Why do you want it. And I want you to come up with reasons that are capable of keeping you up at night.

If you want a Rolex to impress some girl you’ll stop saving for it after like 2 weeks. (Max)

But let’s say your goal is to increase your savings by $500 a month because you wanna get out of your shit home. Depending on how poor the environment is, you won’t stop until you leave that place.

Or let’s say you want your business to start making you $5,000 a month because you hate what you do. That’s much more motivating than wanting a super car to post on ig for the huzz (whatever thats supposed to mean.)

The thing that’s always helped me hit my goals is tying them to something emotional or traumatic. (Negative experiences.) Because those are the strongest emotions, even stronger than any positive ones.

Hopefully my point is getting across. Write the main things you want and give reasons for why you want them. Essentially a reason behind the goal is like the fuel for the vehicle that’s going to take you to that destination.

This next step is arguably the most important. And I’m not going to say take action (yet.)

Now we’re going to exercise your brain. If you can take action after this step and stay committed to the goal because you had real strong reasons for it, you’ll get to wherever you want to be.

Go back to the paper where you wrote your goals. I want you to re-write them as a question.

I want to increase revenue for my business turns to ‘how can I increase revenue for my business.’ Now you need to write 30 ways to get closer to that goal for each goal that you have. And don’t stop now, this is the best part, because after you’re done writing them down, you’ll get more ideas as the days go on.

And don’t ask chat gpt this. It needs to be you thinking and putting in some time and commitment into it. And also don’t write the same answer in different ways.

Here’s my list for my goals just so you know I too am doing it and not just pulling it out of my ass.

This is what I also did last year, I went from $50,000 yearly revenue to $70,000 the second year. I had $1k to my name last year and at the end of this I had closer to $18,000. I had 350 ish subs last year and now we’re at 458, idk why but youtube is the harder thing for me so I really gotta improve on this one especially.

The second-last step now is to constantly be thinking about this. Be it by saving it as a screen lock, posting the paper on your wall, tattooing it on yourself, telling close friends about your goals, etc.

Do whatever you can to keep these goals, reasons and actions at the top of your mind.

The last step now is to take action on all of these ideas. Not all at once but as you keep going, test these out and see how they each help and perform. Because each idea you wrote down has potential of getting you closer to that goal or at the very least getting you closer to it for next year.

We won’t talk about discipline, scheduling, starting, etc because if you’ve been able to do all of these steps, you are more than capable of starting, or incorporating these into your life.

Now either get off this post and start taking action or don’t…

What will help you more in the next year, another newsletter, post, reel, video or taking some action?

Thank you for reading and I wish you the best of luck this year, and just remember there is more than enough success, money, joy, numbers, etc to go around for all of us.

When you’re ready for extra help…

Get coaching/mentoring with me for your business: https://issafard.com/mentorship

Join our free community if you wanna talk with me and other like minded people: https://discord.com/invite/bV2GuQFrum

And a lot of free courses on: issafard.com